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MBA — Marketing and Business Analytics
Programme fee₹1,96,000
Duration24 months
Learning modeOnline
SpecializationMarketing and Business Analytics
About this programme
The Marketing and Business Analytics elective empowers MBA students with a blend of marketing expertise and data-driven decision-making skills. This course integrates key marketing disciplines-consumer behavior, brand management, digital marketing, and retail strategy-with advanced analytics tools like Python, SPSS, Tableau, Power Bl, Excel, and Google Sheets. Learners will develop the ability to analyze consumer data, design targeted marketing campaigns, and evaluate performance metrics. With a strong focus on real-world applications, this elective prepares students to navigate the evolving digital marketing landscape with precision and strategic insight.
Fees and payment options
Payment plans are alternatives. Registration and examination charges may be additional; estimates are marked below.
| Fee / plan | Amount | More details |
|---|---|---|
| Programme tuitionProgrammeDomestic applicants. Registration and annual examination fees are additional. | ₹1,96,000 | View fee details ↗ |
| Tuition per semesterPer semesterDomestic applicants. Registration and annual examination fees are additional. | ₹49,000 | View fee details ↗ |
| Tuition per yearPer yearDomestic applicants. Registration and annual examination fees are additional. | ₹98,000 | View fee details ↗ |
| University registrationOne-timeDomestic applicants; one-time charge. | ₹2,500 | View fee details ↗ |
| Examination feePer yearDomestic applicants; charged annually. | ₹3,000 | View fee details ↗ |
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Fees and entry requirements
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Jain University — complete course brochure
PDF · 160 pages · 22.5 MB
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